Keyword List Multiplier

This tool allows the use of variables in different columns, automatically replicating and merging into new phrases.

When you set up a PPC campaign, there are lots. hundreds, or thousands of sentences people can use to find you.

Without covering all those changes there are several types of matching that can happen in any given sentence, and generating a large list of personal keywords is almost impossible.

With this tool, just start with a solid list of keywords, as well as a column or two variables, and you will cover every possible base.


In the first column add your main phrases, in the second, add the diversity list, and you can add more variations to the third or fourth column.

Enter only one phrase per line, with no commas, tabs, or other characters, then press a button, and scroll down to get your list of keywords.

For example, in column 1, let’s use three foods – pizza, chicken and taco.

In Column 2, list three variables, such as delivery, restaurant, and updates.

Then in column 3, you can set the name of each city, and in column 4 you can set your status.

Click the button, and you will be immediately given a whole list of sentences.

Using Google Adwords?

The checkboxes next to the button will allow you to generate more “similar” types of Adwords keywords, phrase matching, exact match, wide-sorted matching, and even dropped the negative ones. Here is a short video released by Google to explain the difference…

Enter only one clause in each line, with no commas, tabs, or other characters.

As long as you build a list of keywords, and do not need Adwords matching types, then check the default boxes and check “Retain Broad Match”.

Primary Keyword Phrases   Desired Variables (city, state etc.)  
Desired Variables (city, state etc.)   Desired Variables (city, state etc.)  

If you're using this for Google Ad Words, you likely want to leave these boxes checked.
Retain Broad Match   Add Exact Match   Add Modified Broad Match
Add Phrase Match   Add Negative Match

 Checking this box CHANGES this tool, so it will generate EXACTLY what you input. Do do not use with the Adwords match types.

This option KEEPS any spaces or other characters you may add, like pipes, spaces etc. and will NOT add its own spaces for use in Adwords.